I lived in 6 different NYC neighborhoods in 3 months. This is a review of the branded and unbranded experiences from the neighborhood sampler.

A personal evaluation of city branding and the role of branding in cities.

Places are brands that are made up of collective memories and ever-changing stories. Exploring how place-brands are used and what they can tell you about the built environment.

Exploration of the role of branding in urbanism efforts and appreciation of the unbranded projects in our streets.

Musings on branding and urban planning